E-commerce Marketer

Join an Innovative Social Enterprise

Serving the International Aid & Development Community

Devex is a social enterprise serving its members – leading foundations, corporations, government agencies, and NGOs working in international development, global health and humanitarian assistance – through business information and recruiting services. We operate devex.com, the most popular international development website. Our members include CARE, Microsoft, World Bank, UNDP, ADB and thousands of international development professionals working around the world. Our international organization is headquartered in Washington, DC, and has offices in Barcelona, Manila, and Tokyo.

Our diverse global team includes 100 professionals with experience in business, journalism, information technology, and international development. Our team members are dedicated and enthusiastic about our mission, and have excellent academic and professional credentials with a global outlook. If this describes you, we encourage you to submit your application. We are building a team of the best-and-brightest professionals to lead this exciting social enterprise to the next level.

E-Commerce Marketer

The world’s most popular international aid & development web media brand – Devex – has an opportunity for a web-savvy marketing professional who knows how to drive sales and leads through e-commerce.

Do you know how to identify audience segments and build an e-commerce strategy?  Do you have experience using marketing automation platforms to drive lead generation?  Are you passionate about global development and able to develop creative marketing approaches that will energize our community?

Devex is seeking a bright and driven professional with solid e-commerce and lead generation marketing experience, and strong project management skills.  This is a full-time staff position available in our Washington, DC office.  There’s lots of room for growth and compensation is competitive.

Responsibilities

Primary Responsibility: Lead Generation

• Fully own the conversion funnel on Devex.com, including all analytics and reporting
• Use tools (Marketo & Salesforce) to identify potential sales leads and develop sales funnels
• Lead creative team for developing optimized landing pages and conversion campaigns
• Write and work with writers to prepare copy that leads to conversions
• Help guide U/X development from an e-commerce perspective
• Work with sales team to identify high-quality leads and pass them on to sales

Minimum Qualifications

• 3-5 years e-commerce marketing experience
• Undergraduate degree in marketing or related field
• Previous experience in lead acquisition and qualification
• Superior analytic skills and fluency with performance data
• Extreme attention to detail and organization skills
• Experience with A/B and multivariate testing
• Excellent writing skills
• Demonstrated ability to lead creative talent

Preferred Qualifications

• Strong technical skills including HTML & CSS
• Experience with pay-per-click advertising and direct email
• Experience using marketing automation systems, particularly Marketo
• Knowledge of CRMs, particularly SalesForce
• Experienced blogger, tweeter, video producer and slide creator
• Passion for issues in global development and a global mindset

Job Location 

This is a full-time position available in the Devex Washington, DC offices.

Application Instructions

Please click “Apply Now” to send your application. You must have a well filled-out profile on Devex.com to be considered for the position. No phone calls please.